January 3, 2009 Organic is definitely the buzz word of the 2000s. Given the option, I bet at least 5 out of 10 people will buy an organic product over one that is not deemed organic. With the rise in popularity of organic products though, must come some education! Let’s apply it to the wine industry; there is an important differentiation…Organic Farming & Organic Wine. They are not always one in the same.